Finding what you want, faster.

Shoppers are turning to their smartphones to make purchases now more than ever. Through our research, we uncovered that shoppers are frustrated by the amount of time it takes to search for what they want.

This project focused on elevating the online shopping experience to a high level of personalization and efficiency. Our team of four ran research, design and hi-fi prototyping in a two-week sprint — the full process and interactive prototype are linked below.