Projecting a song onto the city.

Create a poster that expresses a piece of music through typography, imagery, and layout composition. Gather ideas, emotions, and visuals associated with the song — then project the imagery onto various surfaces, creating a multidimensional design solution.

During the early 1980s, the US experienced a recession that left millions unemployed. Throughout the decade — the Cold War, protests, global warming, and the AIDS epidemic — the country underwent major socio-economic changes, and artists were preoccupied with protest images. Bobby McFerrin’s “Don’t Worry, Be Happy” is a neat philosophy in four simple words that inspired many Americans in the late 1980s.