Support Small Business

⊕ Objective

During the COVID-19 Pandemic, small businesses are being impacted heavily in order to support social distancing measures. Decreased amounts of customers can weigh heavily on these small businesses who may rely on this income to keep the doors open and to their employees. Supporting local business also supports the local economy. Gong Cha is here to help with any restaurants in the community during this unprecedented time.

⊕ Approach

The goal was to make the brand more unique, creative, and high quality represents the brand soul and mission in the premium beverage market. I wanted to provoke people’s curiosity about tea and food pairing. I used my illustrations to portray the dessert, food and fruit. Each category was designed with different colors and illustrations.

⊕ Award

Bronze A'Design Award in Graphics, Illustration, and Visual Communication Design Category

⊕ Exhibition

Support Small Business Poster, winner of the coveted A' Design Award, has been exhibited in Italy, at Museo del Design - Via Bellinzona 15, 22100, Como / Italy, from 1st of June, 2021 to 18th of June, 2021, as part of a very prestigious international good design exhibition.