MIN HUEI LU
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04 TYPO San Francisco 2017 Focus

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Finding Your focus

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⊕ Objective

Redesign and expand on campaign modeling material for the 2017 International Design Conference - TYPO Focus. Design a visual concept that demonstrates a conceptual and typographical system.

 

⊕ Approach

Shifts in design, society, culture are constant and designers are forced to make tough decisions. To be competitive, graphic designers need to be competent in web, print, mobile, type design, and UX. In this project, I used a variety of circular design elements to convey the idea of “Focus”.

 

⊕ Award

Silver A' Design Award in Graphics, Illustration and Visual Communication Design Category

 

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⊕ Exhibition

Finding Focus, the winner of the coveted A' Design Award, has been exhibited in Italy, at Museo del Design - Via Bellinzona 15, 22100, Como / Italy, from 1st of June, 2021 to 18th of June, 2021, as part of a very prestigious international good design exhibition.